Well – it probably wasn’t a deliberate campaign of dis-information, but there may have been some sort of deceptive camouflaging going on at DCS. 
It appears now that the initial images of their ATAC camo pattern which appeared around the world-wide web were of an earlier, preliminary version of the ATAC pattern – and not the version they were planning to laucnh at the SHOT Show 2010. However, DCS are aparently still on track to officially launch it at the 2010 SHOT Show, but in the meantime – because of all the hype and rumour – they’ve granted Soldier Systems Daily an exclusive sneak preview and some details of the background to the pattern.Personally, I think that DCS over-state their case a bit – especially the part about their pixel shapes being more “natural” or “organic” - nonetheless, and contrary to popular perception, a pixel is not necessarily a sharp-edged, square shape. On the other hand, ATAC also isn’t the first digital pattern that uses softer-edged shapes – MultiCam, Italian Vegetata, and Hyde Definition’s PenCott are first ones that spring to mind. However, there is no denying that the pattern looks pretty effective in the specific setting and lighting featured in their promo shot below. 
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Now the only thing the guy in the photo needs to worry about camouflaging is that bright red face of his.:p
Yeah, that did make me chuckle. They’ve even camouflaged parts of his boots, but left his bright pink face untouched.
Spraycan job for sure. Did a khaki tank suit with a can of black spray paint the other day – looked pretty similar. At least the guys will be able to improvise in the field
Yer I wounder how much it cost to come up with that idea? How much is a can of spray paint these days? lol
The picture does look photoshopped, doesn’t it?What comes to the shape of the pixels, whether it’s “organic” or rectangular with sharp edges… It’s a moot point – the details of an individual pixel won’t show, unless you’re looking very close, so close that the camo pattern is already irrelevant anyway.Yet Crye (Scorpion/Multicam), and now this ATAC, make it a virtue that they don’t have rectangular pixels (like CADPAT, MARPAT and AOR). But it’s just empty marketing hype.
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